WillaKenzie Estate is a family-owned, estate-driven winery located in the heart of Oregon’s Northern Willamette Valley. Since breaking ground more than 25 years ago, we’ve been passionate about crafting Pinot Noirs that convey a sense of place.

We coined the moniker ‘Place Matters’—the Oregonian answer to the French concept of terroir. True to the vision of our Burgundian founder, terroir is not simply a notion; it’s core to everything we do. It’s in our name, WillaKenzie, which describes the ancient sedimentary soils on which our vines are planted.


Our name also pays tribute to two of the Willamette Valley’s major rivers: the Willamette and McKenzie, which appear as two sets of waves in the top-right and lower-left corners of our crest. In fact, you may notice waves appearing elsewhere on our website and in the unique shape of our wine label. These expressive lines evoke the rivers as well as the rolling hills of our Yamhill-Carlton Estate. The fleur-de-lis at the center of our crest pays homage to our founder, Bernard Lacroute’s, French heritage.

WillaKenzie Estate


It’s often said that great wines begin with great vineyards and we wholeheartedly agree.

WillaKenzie Estate in the 1990's.


Find out how a dedicated, pioneering couple with no prior wine industry experience followed a dream and transformed an old barn and cattle pasture into a world-class winery.

WillaKenzie Estate Cellar Team


If the Estate is our soul, the WillaKenzie team is its heartbeat. You can find us in the cellar, the vineyards or the tasting room. See what we’ve been up to recently.